Archive for the ‘Food and Waste’ Category

Energy Saving News

Supermarket offers and food waste targeted in goverment’s food strategy

Wednesday, August 12th, 2009

All aspects of food – production, processing, distribution, retail, consumption and waste – must be addressed, says Hilary Ben.

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Regular wheat already reflects large amounts of sunlight ? new varieties could Photograph: Graham Turner/Guardian

Fewer cut-price supermarket gimmicks and other measures to help target food waste are central to a new government food security strategy to maintain UK food supplies for the next 40 years.

The strategy is highly critical of bogof – “buy one get one free” – offers and heavily reduced “loss leader” lines that encourage shoppers to buy food they don’t need which eventually ends up in the bin.

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